To coincide with National Donate Life Month, today UNOS unveiled its new logo. The new logo is part of our refreshed brand effort, which positions us as the largest transplant network in the world with membership comprised of nearly 400 transplant hospitals and organ procurement organizations.
UNOS’ brand promise
Our brand promise is to save lives through:
- matching patients with transplant organs; and
- helping ensure the national transplant system is equitable, safe and efficient.
UNOS’ brand personality
Members tell us our brand personality encompasses the following characteristics:
- lifesaving
- knowledgeable
- collaborative
- friendly
- passionate
- dependable
These characteristics come across in the way people experience UNOS.
